SMS & MMS vs Email vs Social Marketing

sms & mms vs email vs social marketing

Today, SMS/ MMS is one of the most widely used communication methods worldwide, despite the existence of other communication channels like voice, VoIP, fax, video calls, email, and over the top communications (i.e., Facebook, WhatsApp, Viber).

5 Benefits of Text Message Marketing

5 benefits text message marketing

Did you know that the first text message ever sent was in 1992 and it said “Merry Christmas”?’ Short Message Service marketing (SMS) is now one of the easiest and most popular forms of communication. Also known as text marketing, even though it’s was mostly used for personal conversations, thanks to increased consumer reliance with […]

Say Goodbye to SMS Shared Short Codes…..It’s About Time!

Say Goodbye to SMS Shared Short Codes

When one business is not following appropriate guidelines in their texting efforts, every single business using that short code will have that number shut down, lose touch with their customers, and sometimes lose the data associated with them.

SMS Marketing: The Do’s and Don’ts

SMS Marketing: The Do’s And Don’ts

SMS messaging is not just about sending out a generic marketing message — there are a variety of innovative ways in which companies use SMS, such as providing discounts and deals, delivering customer service or important notifications, and sending appointment reminders.

Is Bulk Texting Legal?


It is a topic many of our customers ask us when signing up for our service. The reality is that laws govern some aspects of mass messaging, and a lot of gray areas as well. There is also the question over enforcement and the spammers being held responsible for violating the law. In this post, […]

62 Text Messaging Statistics for Businesses

62 Text Messaging Statistics for Businesses

With the rise of technologies such as mobile phones, instant messaging, chatbots and emails, it’s easy to overlook that sms is still a popular and powerful form of worldwide communication.

How Restaurants Should Use Text Messaging During COVID-19

How Restaurants Should Use Text Messaging During COVID-19

We’re suffering from a pandemic that is threatening our lives. Even when we’re protecting ourselves in our homes from the COVID-19 virus, our livelihoods and families are at risk.  We place great emphasis on online communication by doing what is required to stay secure but online contact is much more complicated than ever. It’s public, […]