SMS messaging is not just about sending out a generic marketing message — there are a variety of innovative ways in which companies use SMS, such as providing discounts and deals, delivering customer service or important notifications, and sending appointment reminders.
It is a topic many of our customers ask us when signing up for our service. The reality is that laws govern some aspects of mass messaging, and a lot of gray areas as well. There is also the question over enforcement and the spammers being held responsible for violating the law. In this post, […]