MMS marketing campaigns also allow you to spice up your text messages by adding multimedia elements such as videos, images, and animations. In order to be effective, however, one has to implement the MMS campaign best practices.
Everyone uses a mobile phone these days. It makes us aware that text messaging is essential not only for marketing but communication in general. SMS and MMS have their respective advantages for marketing. Let’s compare SMS vs. MMS and discuss the crucial differences you must be aware of if you would like to use one or both for your business.