The acronym SMS stands for short message service. It supports sending 160 alphanumeric characters per text message. This form of communication started in 1992, widely used for straightforward messages since then. It means that SMS is a term used to define the channel of communication.
Shared short codes are one heck of a gamble. You could try to save a few bucks by using them and risk completely destroying your business’ reputation. If you just want to straight-up win, continue to learn more!
Today, SMS/ MMS is one of the most widely used communication methods worldwide, despite the existence of other communication channels like voice, VoIP, fax, video calls, email, and over the top communications (i.e., Facebook, WhatsApp, Viber).
Did you know that the first text message ever sent was in 1992 and it said “Merry Christmas”?’ Short Message Service marketing (SMS) is now one of the easiest and most popular forms of communication. Also known as text marketing, even though it’s was mostly used for personal conversations, thanks to increased consumer reliance with […]
When one business is not following appropriate guidelines in their texting efforts, every single business using that SMS shared short codes will have that number shut down, lose touch with their customers, and sometimes lose the data associated with them.